The Chaiti festival was kick started from the Ancient Shaivite site ( AD 776) of Paikapada near Therubali in Rayagada district. This site has a Shiva temple known popularly as Pataleshwar and a host of other deities, such as Dakshin Kali, Kankali, Hara Parvati, Biranchi Narayan, Jaleshwar and even the Buddha. There are said to be 99,99,999, i.e one short of one crore, Shiva lingas that were built in this area about 1400 years back.
The district administration decided to launch the annual Chaiti festival from this site, in keeping with the tradition of launching the festival from a site of historical, cultural or geographical importance.